EP 51: OWNER’S PRIDE JUST DROPPED A BOMB ON THE COATING INDUSTRY (FT. DAMON GRAY & PAULO ASSUNCAO)

Episode 51 of the Suds to Success Podcast is one of our most value-packed conversations yet. Hosts Andrew St-Pierre & Ercan Hurmuzlu sit down with Damon Gray and Paulo from Owner’s Pride (OP Canada) to break down real-world product innovation, smart business growth, and where the detailing industry is headed in 2026 and beyond. From next-level ceramic coatings and drying aids to clear ceramic undercarriage protection, this episode focuses on creating new revenue streams without added stress. Built by detailers, for detailers—no hype, no pressure, just practical tools, honest insights, and strategies designed to help serious operators scale smarter and grow long-term.

Andrew St-Pierre

1/16/20262 min read

EP 51 : OWNER’S PRIDE JUST DROPPED A BOMB ON THE COATING INDUSTRY (FT. DAMON GRAY & PAULO ASSUNCAO) 💣🔥


In Episode 51 of the Suds to Success Podcast, hosts Andrew St-Pierre & Ercan Hurmuzlu sit down with Damon Gray and Paulo from Owner’s Pride (OP Canada) for one of the most value-packed episodes yet.

This conversation goes deep into innovation, real-world product development, business growth, and where the detailing industry is heading in 2026 and beyond.


🔥 WHAT MAKES THIS EPISODE SPECIAL

This isn’t just product talk. This episode pulls back the curtain on how and why Owner’s Pride develops products—directly from active shop owners who use them every single day.

From ceramic coatings to undercarriage protection, this episode is all about creating more revenue streams for detailers without adding more headaches.


🧪 NEW PRODUCT INNOVATIONS YOU NEED TO KNOW


✅ ECO DRY – NEXT-LEVEL DRYING AID

A high-performance drying aid designed to shred water, boost efficiency, and speed up workflows in real shops.

✅ OPD & HD MAX – HEAVY DUTY CERAMIC COATINGS

Carbon nanotube technologyExtreme heat & cold resistance

Works on paint, plastics, metal, glass, wheels, undercarriages & industrial equipment

Flexible, stackable, installer-friendly

Ideal replacement for old-school oil undercoating

“If we could make it self-healing, it would be the one ceramic to rule them all.” 🧙‍♂️


🚜 UNDERCARRIAGE & INDUSTRIAL APPLICATIONS = MASSIVE OPPORTUNITY

This episode highlights a huge shift: ❌ Oil sprays are outdated

✅ Clear, non-greasy ceramic undercoating is the future

Perfect for:

Trucks & SUVs

Agriculture equipment

Fleet vehicles

Harsh Canadian & northern climates

Long-term protection without yearly reapplication.


🧠 OWNER’S PRIDE PHILOSOPHY: BUILT BY DETAILERS

Owner’s Pride stands out because:

Products are designed by working shop owners

No forced minimums

No pressure sales

No ego-driven culture

Real support, real conversations, real results

“If our installers succeed, the brand succeeds. A rising tide raises all ships.”


💼 THE OP ADVANTAGE PROGRAM (COMING SOON)

One of the biggest announcements in this episode 👇

🔹 OP ADVANTAGE

$500 monthly threshold

20–30% discounts on chemicals & coatings

Access to upcoming PPF & Tint lines

Monthly group business calls

Real guidance on margins, cash flow & growth

This program is designed to help detailers scale smarter, not harder.


🎓 TRAINING WITHOUT THE B.S.

Owner’s Pride is moving toward:

Online training & install videos

Optional in-person support

No forced certifications

No taking you away from your family or shop

Simple. Practical. Real-world focused.


🌎 MEETING AT MTE 2026

If you’re attending MTE 2026, Owner’s Pride will be:

Hosting a welcome night

Running a 20x10 booth

Teaching Education Day classes

Connecting directly with installers

This episode is your preview of what’s coming.


🎯 FINAL THOUGHTS

Episode 51 is a must-listen if you’re: ✔️ A professional detailer

✔️ Looking to add new revenue streams

✔️ Tired of hype and empty warranties

✔️ Focused on long-term business growth

Owner’s Pride isn’t chasing trends—they’re building tools for real businesses.


If you care about:

✔️ Efficiency

✔️ Durability

✔️ Profitability

✔️ Long-term growth

This episode is required listening.


🔗 Check Out Owner's Pride / @Ownersprideclub

🌐 Website: https://www.ownerspride.com/


📸 Instagram: https://www.instagram.com/op_care/

📱Facebook: https://www.facebook.com/OwnersPrideCare/


📡 STAY CONNECTED WITH SUDS TO SUCCESS

🎙️ Podcast Platforms

Apple Podcasts | Spotify | YouTube

📲 Social Media

TikTok | Instagram | Facebook

🌐 Official Website

https://sudstosuccesspodcast.com/

📸 Instagram

https://www.instagram.com/sudstosuccesspodcast/

📱 Facebook

https://www.facebook.com/sudstosuccesspodcast




TAKE ACTION (DON’T JUST WATCH) 👇

🔔 SUBSCRIBE — So you don’t miss what’s next

👍 LIKE — If this episode hit home

💬 COMMENT — What move are you making right now?

📤 SHARE — With a detailer who needs this wake-up call

Happy Detailing , Bye | Take care , Will see you in Next Episode