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HUNTER ZARZYCKI

Co-Founder, Admotive

INTRODUCTION

Hunter Zarzycki is the co-founder of Admotive, a marketing agency that works only with auto detailers. He started as a mobile detailer in 2015, built and sold a successful shop, and moved into marketing full-time in 2021. Admotive now has a team of 18 and runs campaigns for more than 100 detailing shops across North America.

On the show, Hunter explains when it makes sense to hire an agency, why Google and Facebook ads often underperform, and how a weak landing page can waste a starting budget of about $33 a day. He also talks about building a full funnel, retention marketing with newsletters and text blasts, using personality in video, and low-cost ways new detailers can grow through networking and referrals.